Verimatrix Expands Concept of Revenue Security to Accommodate Evolving Market Landscape at NAB 2017
Revenue Security Specialist Will Feature Latest Offerings in Security and Data Analytics; Speak on Current IP, UHD and IoT Transitions and Security Implications; and Unveil New Brand Campaign
NAB Show 2017, Las Vegas, April 12, 2017 (Booth #SU3116) – Verimatrix, the specialist in securing and enhancing revenue for multi-network, multi-screen digital TV services around the globe, is extending the flexibility of revenue security to meet the evolving technical needs and business models of progressive service providers at NAB 2017. During the show, the company will introduce new offerings for service providers to improve their connected security platforms. Attendees will also be introduced to a new brand program, “The Future of Connected Security,” which illustrates how Verimatrix is leveraging its depth of experience in IP- and software-based security to protect and monetize next-generation services.
“We’ve been talking about the changing technical and business landscape for next-generation service providers and the associated security implications,” said Tom Munro, CEO of Verimatrix. “We have always been focused on providing technology that is agile enough to support service providers as they navigate industry transitions and create new competitive advantages. Our expanded offerings and presence at NAB reinforce this position as operators redefine their security strategies.”
During the event, the company will introduce a range of user-specific forensic video watermarking solutions to fit different distribution scenarios. The award-winning and patented VideoMark® solution will be available as a standalone client-side watermarking option that enables maximum flexibility for operators to build their multi-layered security platforms for all types of premium content services. Additionally, the company is offering its patented StreamMark™ solution to provide watermarking within a server-side architecture, including for adaptive bitrate (ABR) streaming service delivery. It is inherently DRM-agnostic and has been integrated with leading encoder and CDN components.
Expanding its range of integrated commercial options, Verimatrix will also be announcing the MultiRights™ OTT Plus solution, enabling content owners and aggregators to combine revenue security and analytics that are essential to delivering and monetizing premium OTT video experiences. The solution will be available at a range of attractive price points—on a subscription basis and with physical and cloud-based deployment options.
One of the showcase demonstrations will be Verspective™ Operator Analytics, highlighting how the robust, end-to-end solution for secure analytics can be fully customized to each operator’s needs. With the number of customer engagements growing, the company will be highlighting a richer range of reporting options now available in the analytics portal, including the following:
- Real-time client module – displays key performance indicators (KPIs) at the device level that measures audience engagement, such as start time, channel change and buffering, along with channel and video-on-demand (VOD) title popularity in near real time.
- Subscriber quality of experience (QoE) module – reports on the fine-grained QoE playback functions from the subscriber’s point of view.
- VOD insights module – analyzes VOD consumption, asset performance and revenue performance with reporting features geared towards studios, networks and broadcasters.
The quick-start evaluation program for Verspective Operator Analytics has been well received by operators, which helps them better understand how to securely and rapidly collate data from various sources and demonstrate the benefits of actionable analytics across multiple departments in their organization. To learn more and express interest in the evaluation program, visit www.verimatrix.com/verspective-eval.
Verimatrix thought leaders will also be featured throughout the tradeshow at the following events:
- Layered Security for Ultra HD across Connected Devices – Apr. 24 at 11:00am, N260
CTO Petr Peterka will present the proliferation of UHD video content and its effect on piracy. The more lucrative piracy becomes, the more challenging this issue is to tackle. The growing availability of premium content is vast, and Peterka will discuss the prime ways to protect this content in the pay TV ecosystem.
- Transitioning to IP Video – Apr. 24 at 2:00pm, N238-240
President Steve Oetegenn will participate in this Broadband Technology Report and SCTE co-sponsored session that takes a deep dive into the most important aspects of the transition to IP video. The panelists will cover market trends, planning/strategy, execution and potential pitfalls and how to avoid them when transitioning to an IP-based network.
- Holistic Security Needed to Protect Internet of Things from Large Scale Attacks – Apr. 26 at 3:00pm, N260
SVP of Marketing Steve Christian will examine the escalating security threats posed by the fast-growing IoT networks. New guidelines have been developed by agencies such as the Department of Homeland Security to protect IoT networks from cyber attacks, making this a cutting-edge and relevant presentation.
- 4K 4Charity Fun Run – Apr. 25 at 7:30am, Sunset Park
Verimatrix is proud to be continuing its support of this annual event as a sponsor and participating team to benefit global charitable organizations Mercy Corps and Women Who Code.
- DASH-IF Networking Event – Apr. 26 at 6:30pm
Verimatrix is sponsoring this annual, invite-only event where media innovators who are devoted to the transformative technologies of MPEG-DASH gather to network.
Verimatrix specializes in securing and enhancing revenue for multi-network, multi-screen digital TV services around the globe and is recognized as the global number one in revenue security for connected video devices. The award-winning and independently audited Verimatrix Video Content Authority System (VCAS™) family of solutions enables next-generation video service providers to cost-effectively extend their networks and enable new business models. The company has continued its technical innovation by offering the world’s only globally interconnected revenue security platform, Verspective™ Intelligence Center, for automated system optimization and data collection/analytics.
Its unmatched partner ecosystem and close relationship with major studios, broadcasters and standards organizations enables Verimatrix to provide a unique advantage to video business issues beyond content security as operators introduce new services to leverage the proliferation of connected devices. Verimatrix is an ISO 9001:2008 certified company. For more information, please visit www.verimatrix.com, our Pay TV Views blog and follow us @verimatrixinc, Facebook and LinkedIn to join the conversation.