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	<title> &#187; Marlin</title>
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		<title>Implications of Project Canvas Selection of Marlin as DRM Standard</title>
		<link>http://paytvblog.verimatrix.com/2010/07/implications-of-project-canvas-selection-of-marlin-as-drm-standard/</link>
		<comments>http://paytvblog.verimatrix.com/2010/07/implications-of-project-canvas-selection-of-marlin-as-drm-standard/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 05:28:20 +0000</pubDate>
		<dc:creator>Steve Christian</dc:creator>
				<category><![CDATA[digital TV security]]></category>
		<category><![CDATA[Revenue security]]></category>
		<category><![CDATA[Standards]]></category>
		<category><![CDATA[Steve Christian]]></category>
		<category><![CDATA[catch-up TV]]></category>
		<category><![CDATA[DRM]]></category>
		<category><![CDATA[free-to-air]]></category>
		<category><![CDATA[IBC]]></category>
		<category><![CDATA[IPTV World Forum]]></category>
		<category><![CDATA[Marlin]]></category>
		<category><![CDATA[pay TV]]></category>
		<category><![CDATA[Project Canvas]]></category>

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		<description><![CDATA[Project Canvas Selects Marlin as DRM Standard. Even in this new video delivery age, a strong core security platform provides the essential support for revenue generating services and complements the fundamental free-to-air and catch-up services central to the Canvas vision.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-359" title="marlin" src="http://paytvblog.verimatrix.com/wp-content/uploads/2010/07/marlin.bmp" alt="marlin" width="165" height="59" />We are pleased to see that Project Canvas has selected Marlin, a state-of-the-art, robust and non-proprietary DRM standard, to support the upcoming launch of its groundbreaking hybrid TV platform in the UK.</p>
<p>As the logic and variety of options are<a href="http://www.projectcanvas.info/index.cfm/news/?mode=alias&amp;alias=Project-Canvas-sets-out-content-protection-aproach"> outlined on the Project Canvas web site</a>, offering security mechanisms have clearly been identified as a key technology for Canvas devices. Even in this new video delivery age, a strong core security platform provides the essential support for revenue generating services and complements the fundamental free-to-air and catch-up services central to the Canvas vision. This partnership between commercial pay-TV services and traditional public broadcasting is a healthy example of how common platforms can benefit the industry and the consumer.</p>
<p>We have demonstrated our commercial developments of Marlin Broadband (Marlin BB) on a number of occasions, most prominently at IBC 2009 and IPTV World Forum events. In addition, we have incorporated Marlin support within our <a href="http://www.verimatrix.com/newsevents/press_releasedetail.php?pressrelease_id=185">MultiRights</a> DRM framework as an important complement to our globally deployed VCAS core technology.</p>
<p>As we move towards delivering fully commercial Marlin solutions, we look to Project Canvas as an important milestone in the selection and deployment of such standards track DRM options. There are a number of other projects around the world evaluating challenges similar to those faced in Canvas and we hope to participate in those initiatives on much the same basis.</p>
<p>Check back here frequently for news on how our value proposition meshes with these large-scale deployments.</p>
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